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Fare and Toll Payment Technologies' Potential Benefits for Sustainability and Society


for Members

Fare and Toll Payment Technologies' Potential Benefits for Sustainability and Society

Tuesday, April 26, 2011

The New York Academy of Sciences

Over the past two decades, E-ZPass and Metrocard have changed the way New Yorkers travel in and through the city. Transportation agencies are now developing and piloting the next generation payment systems with cash-less tolls and contact-less fare cards. This symposium will explore the implications of developments in how we price and pay for transportation. The potential for improved customer convenience, enhanced customer information, smarter and more responsive system operations, integration across transportation providers and incentives for peak and off-peak travel can create opportunities for better meeting the city’s travel needs and achieving sustainability goals. Panel members with a depth of both local and international experience will report on what’s been learned so far and discuss the opportunities and implications looking ahead.

Networking reception to follow.



Bruce Schaller

New York Department of Transportation


Amy Linden

New Fare Payment Systems, Metropolitan Transportation Authority

Amy Linden was named MTA's Senior Director for New Fare Payment Systems in January of 2010 and is responsible for the implementation of a contactless open payment standard fare system across all of MTA's operating agencies.

She's actually making a return trip to MTA, having been the director of MTA's first capital financing program in the mid-1980's where she executed over $5.5 billion in innovative financings. As the chief executive for school facilities for the New York City Board of Education, she oversaw the upkeep of 1,100 buildings and developed the school system's first five-year multi-billion dollar capital program—modeled on the MTA capital legislation and program—and was instrumental in the creation of the NYC School Construction Authority.

At Amtrak in the Northeast Corridor unit, Amy's responsibilities included strategic and capital planning; and partnerships with states, commuter rail, and freight railroads. She most recently worked at Parsons Brinckerhoff, a global engineering consulting firm as Director of Strategic Planning just prior to her current tenure at MTA.

Despite growing up in Los Angeles, she has not owned a car in New York City since moving there in 1982.

Mark F. Muriello

Tunnels, Bridges and Terminals Department, PANYNJ

Mark Muriello is the Assistant Director of Tunnels, Bridges and Terminals for The Port Authority of New York and New Jersey. Mark is responsible for the six vehicular bridges and tunnels between New York City and New Jersey and two interstate bus terminals, which collectively serve 1.25 million customers each weekday. Mr. Muriello directs a wide range of functions including transportation planning and policy, traffic and revenue programs, business and strategic planning, and the operation and maintenance of the Port Authority's E-ZPass electronic toll collection system and the Port Authority time-of-day toll pricing program. Mr. Muriello has twenty-eight years of experience in transportation and public finance, covering toll, bus, rail, and marine terminal operations, as well as the electric utility industry. Mark holds a Bachelor's of Science Degree in Industrial Engineering and Operations Research from Columbia University and a Master of Business Administration in Finance from New York University. Mr. Muriello has served as co-chair of the Transportation Research Board's Congestion Pricing Committee since 2005, represents the Port Authority on the E-ZPass Inter-Agency Group's Policy Committee, chairs the Technical & Operations Committee for TRANSCOM, co-chairs the Policy & Strategic Planning Committee of the I-95 Corridor Coalition, and chairs the International Bridge, Tunnel and Turnpike Association's Government Affairs Committee.

Jack Opiola

D'Artagnan Consulting LLC

John A.A. or "Jack" Opiola is the Senior Partner with D’Artagnan Consulting LLC. Jack has been a pioneer and global thought leader for road user charging including cashless, multi-lane, free flow (MLFF) tolling, all electronic tolling (AET), Congestion Charging and Vehicle Miles Travelled Taxes to replace existing fuel excise taxes with a fair, equitable, reliable and sustainable solution. He has designed systems and converted conventional tolling into multi-lane, free-flow tolling and advanced the technology for other road user charging and ITS applications. Since 1997, Jack has worked to integrate global Intelligent Transport Systems (ITS), computerized parking control and traveller demand management with electronic road pricing/congestion charging policy working in Singapore, Hong Kong, Taiwan, New Zealand, Australia, Europe the UK and the USA.


The Payoff from Contact-less Cards in a Post-MetroCard World

Amy Linden, New Fare Payment Systems, Metropolitan Transportation Authority

MTA is implementing a new contact-less fare payment system based on off-the-shelf technology and existing payment industry processes for retail merchant bank card acceptance. The new system will allow customers to pay for travel in the same way they pay for other retail goods and services and place MTA into the mainstream of next generation technology and processes. Ms. Linden will talk about how MTA is addressing the challenges in adapting open payments to the transit environment while achieving its goal of a system based on open standards.

The Evolution of Electronic Toll Collection: Building on the Successes of the E-ZPass® System

Mark F. Muriello, Tunnels, Bridges and Terminals Department, PANYNJ

The E-ZPass electronic toll payment system is the largest interoperable toll collection system in the world. The system encompasses 24 toll operators in 14 states, with nearly 20 million toll tags in circulation. Travelers have voluntarily opted into the E-ZPass system because of its customer convenience and the toll discounts available at many participating toll facilities. The E-ZPass system has been successful because of its ease of use -- one tag and one account covers electronic toll collection everywhere that E-ZPass is accepted. As toll industry and the nation push forward toward broader national interoperability of toll systems in the U.S. and North America, and toll operators begin to explore All-Electronic Tolling business models that seek to eliminate cash collection in toll lanes, there are challenges that will need to be addressed. This presentation will explore the evolution of electronic toll collection, and the challenges facing the E-ZPass toll payment system.

Impact of Open System Architectures on the future of Tolling and Payment Systems

Jack Opiola, D'Artagnan Consulting LLC

The history of modern tolling in the United States is punctuated with closed, proprietary system architectures. The future of the transportation industry demands greater integration, flexibility, cost-effective systems with open system’s architectures. The author of the presentation will help define the differences of closed and open system architectures and the benefits derived from opening the market to commercial partners. In addition, the presentation will show how emphasis on user choice can increase net revenue to meet current and future transportation funding needs while increasing the value-added services absent from today’s marketplace. Examples of international success stories will underscore the concepts and ideas presented.

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